History of Azabu Kawagoeya
1883 |
Kiyozaburo Uehara, the originator of Azabu Kawagoeya, came up to Tokyo and started to work with corn wholesaler. His dedicated attitude was caught attention of Kamekichi Otaka, founder of carlings store, and Kiyozaburo started to work with Kamekichi.
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1889 | Kiyozaburo founded his own carling store in Iikura-machi in Azabu, with Kamekichi’s approval.
Azabu in those days was not bustling city and was a quiet town except central. It became bustling in Showa-era. |
1923 | Eitaro Uehara, a successor to Kiyozaburo, moved to current head quarter address with 4 newly introduced carling machine.
It took almost a day to deliver carlings to Meguro, Gotanda or Shibuya, with two-wheeled cart. |
1951 | Kawagoeya K.K. was founded with capital of 0.5 million yen Equipped 6 carling machines and started full-scale operation as wholesaler to retail stores. |
1955 | Eiichi Uehara, a successor to Eitaro, became the president Expanded wholesale business and started to sell to supermarkets and department stores. |
1968 | Increased capital to 3 million yen Opened a store in Hihonbashi Takashimaya. |
1979 | Increased capital to 5 million yen |
1990 | 100 year anniversary Changed company name to Azabu Kawagoeya Became focused on producing more delicious, authentic, safe products. |
1992 | Peanuts Paste made from peanuts from Chiba Prefecture gained popularity (it is still one of the bestselling products) |
1993 | Started distribution to Co-op |
1995 | Increased capital to 10 million yen |
1998 | Launched company website and started online store |
2006 | Takeshi Uehara, a successor to Eiichi, became the president |
2007 | Opened Shinbashi office |
2008 | Sequentially launched Peanuts sweeten-natto, Peanuts nimame (cooked beans), Peanuts Ice cream, Peanuts shortbread |
2009 | Established distribution channels to overseas, especially to Taiwan. Sales strategies were developed by the WEB net planning office. |